I'm thinking along the lines that the desired goal is to feel good about oneself.
I can't imagine anyone who would disagree with that.
As Denis pointed out yesterday (well that's what I thought when he commented), different people have different ways of feeling good.
Killing others that don't share your view of what is important is one way that people have operated in the past and presumably made them feel good.
Accumulating money is another.
So is the question - "Are some levels of feeling good, higher/more enjoyable than others?" ?